High Praise for Right Side Marketing’s Newsletters “I got another call just the other day from a client who said: ‘We don’t read any of the newsletters sent to us EXCEPT YOURS (Ultimate Prospecting Tool). We really like it.’” Leslie Smith-McTaggart Frank Howard Allen Realtors, CA
“I am continuing the (Lender Letter) that my husband and I did for several years for 2 reasons: 1) It is the most informative news piece that is available in this genre and is so superbly written; and 2) SO MANY of you have called and asked why you weren’t receiving it any more!! So, because of popular demand, it’s back!!” Martha Jamieson Residential Wholesale Mortgage, Inc., CA
“You guys are the best! I just had a guy ask why we send out newsletters (Real Estate Report) to be printed in California (Why not Minnesota)–I said, we absolutely adore these people and they have the best newsletter around! - Sara Brown
- Minnesota Lending Group
“The column (Custom Column Service) works very well for me. People I don’t know (yet!) frequently recognize me who have read my column in the paper. Just the other day two people approached me in the grocery store and said, ‘Aren’t you the guy in the paper who writes about real estate?’” - Paul Hashida
- Dilbeck Realtors
“The year I started doing the Lender Letter, and the weekly economic update, Wednesday Wrap for the Web, my business DOUBLED. Thank you for your excellent products and service.” - Steve Peterson
- Chase Home Finance
“I get a great response from your newsletter (Real Estate Report). After mailing to total strangers six or seven times, they often call me to tell me how well-written and informative they think it is. The newsletter has more than paid for itself. It is the only thing I’ve used that works! It’s awesome!” - Chris Tarantino
- Tarantino Real Estate
“A recipient of my Wednesday Wrap for the Web (WWW) recently wrote me an email thanking me and asking me to keep emailing it to him because it is the best newsletter he reads. Thank you for the valuable info that fuels my business for new, prospective clients. This is marketing at its best.’” - John Stetson
- Platinum Capital Financial
“People call regularly to discuss the newsletter (Lender Letter) with me. They say they read it religiously and look forward to getting it. My brother, who loves receiving it also, calls me to give me names of people who want to be added to my mailing list. I get really great feedback about my newsletter!” - Mark Parode
- Pacific Guarantee Mortgage
“Recently one of my clients sent me this email: ‘If it qualifies to go into the bathroom rack, it’s got to be good! Please don’t stop mailing your wonderful newsletter (Real Estate Report) to us!’” - Sandra Young
- Coldwell Banker
“I am very, very pleased with my Lender Letter. I sent out my first issue and then forgot them. I started to get calls from people saying they were ‘so impressed’ and ‘what good content’. Then I remembered my newsletters! Thank you!” - Kim Williams
- Chase Home Finance
“I’ve been doing the Lender Letter every month since 1988. It is the only marketing I do and it works like clockwork in bringing in clients. We are swamped and a lot of our clients are people who have gotten my newsletter for years and say they only do business with me, even when I tell them they may have to wait!” - Buzz Doxey
- Sun Coast Financial Group
“The only problem with the newsletter (Lender Letter) is I can’t sleep because I have so much business from it! People really read it & look forward to getting it each month. They read it cover to cover & they never did that with my other newsletter.” - Joe Lucci, Owner/Broker
Financial Logistics
“One of my clients uses your monthly newsletter (Ultimate Prospecting Tool) to reach his farm in addition to the custom mailings our office designs for him. I’ve found your service to be great, but that’s nothing compared to the level of professionalism that the newsletters convey to my client’s target audience.” - Michele Kephart
- Creative Director, Trahpek Advertising
“I’ve been meaning to tell you that this newsletter (Lender Letter) has been a big hit. It’s become an important part of the image I project to my existing clients. Now they actually think I’m smart!” - Ken Riedel
- Riedel Financial
“The Wednesday Wrap for Title Companies is the only newsletter I get (of many) that I read the day it comes in and in its entirety. The presentation that there are many sides to each issue, the wide range of source material and the moderate, real-world analysis all contribute to its excellence.” - Michael Lieberman
- Partner, Meridian Commercial, Inc.
“The newsletter (Real Estate Report) looks great and we get compliments on it all the time. Keep up the great work!” - Pam Fraser and Paul Morrissey
- RE/MAX Associates
“Everyone likes my newsletter (Lender Letter), it’s very well received. Every time I send it out I get calls on it. People say they read it and enjoy it because it’s ‘user-friendly.’ Thank you for doing such a great job for me.” - Bob Tidd
- Cal Bay Mortgage Group
“My goal is for the long-haul, to position myself as an expert in real estate. Sending out the Real Estate Report each month helps me achieve that goal. I receive a lot of compliments and comments on the newsletter and it often brings me new business.” - Wayne Cook
- Creative Property Services
“I really love the newsletter (Lender Letter.) I’ve always gotten really good responses from it. Everyone in the office who is using it has also.” - Kurt Olson
- Countrywide Home Loans
“I’m getting a lot of referrals now. I get screaming great compliments on the Lender Letter. Don’t change anything! It’s the right formula for me. Some of the clients I talk to on a regular basis, often congratulate on the newsletter. They respect me for choosing high quality NL.” - Steven Carlin
- Diversified Capital Funding
“My newsletter (Real Estate Report) has been so successful, it’s unbelievable! It works so well for me that I’ve tripled the number that I send out each month.” - Carol Menconi
- Coldwell Banker
“I’ve gotten tons of business from my newsletter (Ultimate Prospecting Tool). I receive a lot of unsolicited compliments from prospects and clients. I only wish I had started using it a lot earlier than I had!” - Russ Coats
Horizon Pacific “You guys are a class act. Your customer service is awesome and I look forward to getting my newsletter (Lender Letter) every month. I always get comments on it. You make me look good!” - Terry Lippold
- First Priority Financial
“I love the Wednesday Wrap for Title Companies that Bill Fisher writes. It’s so interesting, informative and readable. It’s the best I’ve seen. I receive lot’s of compliments on it.” - Sara Larson
- Chicago Title
“Your newsletter (Lender Letter) has been very well received by my clients. After mailing out my first issue, I received complimentary phone calls from a number of people and got two new loans! I appreciate your providing me with such a professional product!” -
- Nancy Simon
- Diversified Capital Funding
“While at a party I was surprised to overhear some people talking about me. They said: ‘I get so many calls and so much junk mail from Realtors. The only thing I ever read is Remo Ruccione’s newsletter (Ultimate Prospecting Tool).’” - Remo Ruccione
- Coldwell Banker
“I have a professional coach who has been suggesting I use her husband to review your newsletter (Lender Letter). According to my coach, he seldom compliments newsletters that are not his own. He did compliment ours, and bowed out gracefully.“ - Marsha L. Lenyk
- President, Award Mortgage, Inc.
“Every time we mail out my newsletter (Lender Letter) we get 10-15 calls on it. It’s very well-written and an excellent marketing tool!” Bob and Debbie Tamblin Lawson and Associates “I recently received a letter from a past customer who I hadn’t heard from for over nine years. She raved about my newsletter (Ultimate Prospecting Tool) I get lots of compliments for the newsletter. Last year was my best year. The newsletter has definitely helped a lot!” - Troy Cox
- RE/MAX Associates
“People love my newsletter (Lender Letter). I can’t tell you the number of times people call me and compliment me on it. They think it’s awesome! I‘ve gotten lots of business from it.” - Chris Kostoff
- Sun Coast Financial Group
“I really like my newsletter. I get lots of compliments on it. Some of the top brokers in my community find the information in the Lender Letter so relevant, they use it in their monthly meetings!” - Tawnya Lettau
- Chase Manhattan Mortgage Corp.
“[My newsletter] (Lender Letter) is the best marketing tool I have ever used! In fact, it’s so successful for me – it’s become my sole source of referrals.” - Georgene Fairbanks
- Clarion Mortgage Capital
“I am very, very busy! Many people who get my newsletter (Real Estate Report) tell me how much they love reading it. Also, I have heard from many that they never read the other newsletters they receive but always read mine!” - Ali Burns
- Ali Burns & Associates
“My newsletter (Lender Letter has been very good to me – it’s done really, really well in terms of bringing me business. The people I’ve been sending it to consistently over the years are now calling me for refis.” - Stephen Wood
- Walnut Creek Funding
“I ask my clients how they like my newsletter (Real Estate Report): they love it! They read it from beginning to end. They never told me that with my old newsletter. And, I think it’s great as well. I’ve been getting business from clients that I haven’t heard from since 1993!” - Robert Geiler
Rancho Financial
“I will also take this opportunity to tell you how much I love the newsletter (Lender Letter) and how happy I am with the product as well as the results. Business has slowed quite a bit for me as I took a lot of time off with my newborn daughter, Ava. Each time mail the newsletter though, I always get a loan. About six months ago, someone called me that hadn’t talked to in almost 15 years! How great is that?” - Suzette Lipscomb
- Loans by Suzette
“I just wanted to thank you and the staff at Right Side Marketing for one of the best marketing products available for Realtors® like myself. The Real Estate Report has been a tremendous tool for me. As an example, one of my best sources of income in the early 1990’s moved out of state. Last week, after not hearing from him in over a decade, I get an email from him, thanking me for keeping him on my mailing list and that he enjoys reading my newsletter. Additionally, I have had clients and friends call me, after years of little contact, as a direct result of my newsletter program and the professionalized content within it.” - Harold Hartmann
- RE/MAX South County Lakeside
“My newsletter (Lender Letter) is the best I’ve ever used and it’s a great marketing tool. My clients tell me they love it. Every single day I get at least one call from a person that I’ve put on my newsletter list. In fact, I just did a refi for a client I hadn’t heard from in five years. It pays for itself ten-fold!” - Wanda Magnana
- Loanstar Financial
“Your newsletters (Lender Letter) are definitely the best advertising tools I’ve ever used. They’ve been great! Everyone in the office has been using them too and loves them!” - Bob Buerger
- Pacific Liberty Mortgage
“We get tons of compliments on the stories in the newsletter (Real Estate Report) and people love it with both our pictures on it. Please pass our compliments on to our writer!” - Jason Kirby
- Dickson Incline Properties
“I get deals every month from my newsletters (Lender Letter). It more than pays for itself.” - Mike Hale
- California Mortgage Group
“My newsletter (Lender Letter) gets excellent comments; they all want to know if I write the articles–I am so happy that I learned of Right Side Marketing.” - Denise Cheetah
- Minnesota Lending Co.
“People love our newsletter (Lender Letter). We get business from it all the time. We’re very happy with it.” - Bill Pattee
- Springs Mortgage
“My client base is built on and by the support of my (Lender Letter), which is reflective of my own views and represents me well. I’ve used Right Side Marketing’s newsletter for 10 years and was a fan of Bill Fisher’s writing before that.” - Buck Hite
- Advantage Mortgage
“The only marketing I need is my newsletter (Lender Letter). I tell all my loan officers they have to send out your monthly newsletter. That’s all they need to do. As long my newsletter goes out, the clients keep coming in. Not a day goes by without my getting a call from a past client because of my newsletter.” - Janet Patzer
- Home Lenders
“I love my newsletter (Lender Letter). I get a great response from readers. They love it! The newsletter has great information in it and my readers say it is the only newsletter they read!” - Eileen Borton
- Diablo Funding Group
“My newsletter (Lender Letter) is awesome! It’s full of great information and I never have read one that is boring. It’s always very informative. I can’t speak highly enough of it.” - Dave Drysdale
- Private Mortgage Advisors
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